Performance diagnostics
Review cost, revenue, conversion value, ROAS, CPA, CTR, CVR, conversions, and other reporting metrics across selected accounts.
Features
Analytics features for performance diagnostics.
AdsRadar helps teams compare stable reporting periods, connect product and campaign context, and prepare concise human-reviewed reports.
Stable period comparison
Compare mature reporting windows separately from raw or maturing dates so recent conversion lag does not distort conclusions.
Campaign contribution
Identify which campaigns, campaign types, or asset groups contributed most to performance movement.
Product contribution
Add product, category, and Shopping/PMax context to understand whether product-level changes influenced results.
Merchant Center context
Use approval status, limited/disapproved states, and item issues to explain product availability in advertising reports.
GA4 context
Compare advertising changes with website-side behavior, purchases, sessions, acquisition, and ecommerce revenue signals.
AI report generation
Generate explanations, confidence levels, and manual review suggestions from prepared analytics payloads.
Audit trail and snapshots
Store daily snapshots with metric dates and import dates to preserve the history of reporting changes.
Export-ready summaries
Prepare concise briefs for weekly reviews, stakeholder updates, or manual investigation workflows.