AI-assisted advertising analytics

Turn advertising data into clear performance explanations.

AdsRadar helps performance teams combine advertising, product, analytics, and spreadsheet reporting data into dashboards, comparisons, and human-reviewed AI reports.

Access-controlled workspace Reporting-focused AI-assisted reports Human-reviewed decisions

Who it is for

Built for teams that need fast, careful advertising interpretation.

EC

Ecommerce teams

Track product-level performance, Shopping/PMax context, Merchant Center status, and revenue changes.

PM

Performance marketers

Compare stable periods, diagnose KPI changes, and identify campaign-level contribution.

AG

Agencies and internal teams

Prepare concise reporting briefs for stakeholders without rebuilding analysis from scratch.

How AdsRadar works

From reporting rows to explainable performance context.

Recent conversion data can still change, so AdsRadar separates raw and stable reporting windows.

1

Connect or import reporting data

Use authorized connectors or spreadsheet/CSV exports from existing reporting workflows.

2

Normalize daily snapshots

Store metric dates separately from snapshot dates to track late conversions and attribution changes.

3

Compare stable periods

Analyze mature 7, 14, and 28 day windows instead of overreacting to incomplete recent data.

4

Generate dashboards and reports

Produce performance briefs, contribution analysis, product context, and manual review checklists.

What the platform explains

Clear answers for the questions behind campaign movement.

What changed

Summaries of KPI movement across mature and recent reporting windows.

Campaign contribution

Campaign, channel, and asset group context for performance changes.

Product changes

Product-level and category-level context for Shopping and PMax diagnostics.

Merchant health

Approval, limited, disapproved, and item issue signals where available.

GA4 onsite context

Website-side sessions, purchases, revenue, and acquisition signals.

Manual checklist

Human-reviewed next steps, confidence level, and "wait or review" guidance.

Data flow

Reporting sources become normalized diagnostics.

AdsRadar is built around Google Ads reporting data, Merchant Center product status, GA4 website analytics, and spreadsheet/CSV exports. Availability of direct API connectors depends on authorization and access configuration.

Google Ads
Merchant Center
GA4
Sheets / CSV
Normalize
Explain
Performance briefCampaign contributionProduct impactData maturityMerchant healthGA4 context Performance briefCampaign contributionProduct impactData maturityMerchant healthGA4 context

AI-assisted reports

Prepared analytics payloads, confidence levels, and human review.

AI receives prepared analytics summaries, not secrets. If AI is disabled, rule-based reporting still works. AI output is used for review and should not invent causes without data support.

Example report - Demo data Confidence: Medium

Why revenue changed this week

Stable conversion value increased while Merchant Center product approvals recovered in a key category. Recent conversion data is still maturing, so the report recommends monitoring before changing strategy.

  • Review product status changes in Merchant Center.
  • Compare PMax and Shopping contribution for stable windows.
  • Wait for recent conversion data to mature before drawing hard conclusions.

Security and privacy

Designed for analysis, reporting, and human-reviewed decisions.

AdsRadar uses access-controlled private workspaces, encrypted credential storage where credentials are stored, audit logs, and a strict separation between public pages and the private application area.

Read about security

FAQ

Common questions about AdsRadar.

What is AdsRadar?

AdsRadar is an AI-assisted advertising analytics and diagnostics platform for reporting-focused performance workflows.

Which data sources does it support?

AdsRadar is designed around Google Ads reporting data, Merchant Center product status, GA4 analytics, and Google Sheets or CSV exports.

Is AdsRadar a campaign management tool?

AdsRadar is focused on analytics, diagnostics, and reporting. Account changes remain human decisions made in the advertising platforms.

Does AdsRadar use AI?

AI can be used to turn prepared analytics summaries into explanations, confidence levels, and manual review suggestions.

What data is sent to AI providers?

Only prepared report payloads or aggregated analytics summaries are sent. API keys, passwords, refresh tokens, and secrets are not sent to AI providers.

Can I use spreadsheet exports?

Yes. Google Sheets and CSV imports are a practical bridge while direct connectors are configured or reviewed.

How does AdsRadar handle recent conversion data?

It separates raw, maturing, and stable reporting windows so recent incomplete data is not treated as final.

How can I contact the operator?

Use the contact page for product, privacy, security, or Google API compliance questions.